Pureology Uses EcoPrime, FDA Approved Recycled HDPE in its Hydrate Collection

As posted on ”inside cosmeceuticals”, January 13, 2012  http://www.insidecosmeceuticals.com/news/2012/01/pureology-hydrate-for-dry-color-treated-hair.aspx

Pureology ~ Hydrate for Dry Color-Treated Hair

IRVINE, Calif.—Pureology introduced its Hydrate Collection, a vegan hair care line designed for dry, color-treated hair. It contains the company’s Anti Fade Complex®, a blend of antioxidants and full spectrum UVA/UVB sunscreens including heliogenol, plus vitamins C and E. In addition, the collection features a multi-weight protein complex made with soy, oat and wheat.  For improved environmental sustainability, each bottle is produced with 50 percent of EcoPrime, the only FDA-approved, post-consumer recycled High-density polyethylene (HDPE) from Envision Plastics.  For secondary packaging, Pureology decreased the amount of cardboard and uses Forest Stewardship Council (FSC) certified cardboard boxes made from 100 percent recycled fibers. Pureology also added educational messages to these boxes, reminding purchasers to recycle the box and providing tips on how they can conserve water. Pureology’s shampoo and conditioner bottles are 100 percent recyclable.

The line includes:

Hydrate Shampoo: Sulfate-free, salt-free, color-preserving formula derived from coconut, corn and sugar with rose, sandalwood and green tea extracts. Hydrate Condition: Formulated with jojoba esters, shea butter, peppermint, sage and rosemary extracts and peppermint and corn mint essential oils. Hydrate LightCondition: Formulated with jojoba esters, shea butter, peppermint, sage and rosemary extracts and peppermint and corn mint essential oils. Hydrate HydraWhip: Formulated with avocado, shea, jojoba and mango butters, peppermint, sage and rosemary plant extracts and an aromatherapy blend of rose, plumeria, sandalwood, amber and vanilla. Hydrate ShineMax: This product is formulated with multi-weight silicones, a selected blend of some of the most technologically advanced silicones. It also contains a mushroom blend (Shiitake, Mannentake and Mucor Miehei) and an aromatherapy blend of bergamot, orange blossom, thyme, cardamom and cinnamon.

Recyclers Milk Bottle Market at Record Level

The following article appeared in Plastics & Rubber Weekly, a Plastics News Global Group Site on November 8, 2011.  The article discusses the increase in recycling of HDPE milk bottles in the United Kingdom.  The UK is significantly ahead of us here in the United States when it comes to including recycled HDPE in their milk bottles.  Greenstar, Closed Loop Recycling and Nampak (among others) are working together to include up to 50% recycled food grade HDPE back into milk bottles.  At this point in time, there are no milk bottles in the U.S. that contain recycled plastic.  EcoPrime™, the only FDA approved, food grade recycled HDPE for use in direct food contact applications in North America is now available to fulfill that need.  Visit http://www.envisionplastics.com/ecoprime.html to learn more about how EcoPrime™ can be used to reduce our use of virgin plastics, save energy and improve the sustainability of HDPE packaging in most food applications.

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Posted in Plastics & Rubber Weekly – 8 November 2011

By Anthony Clark

HDPE milk bottle recycling rates in the UK are up

The UK’s HDPE milk bottle recycling rate has reached an all time high, according to latest industry study.

The annual recycling study from Recoup shows that 76% of HDPE milk bottles consumed and collected in the UK during 2010 were recycled – a steady rise on 2009’s figure of 72%, following the substantial jump from 57% in 2008.

The report, which identifies recycling rates of all plastic bottle types, revealed that a total of 281,000 tonnes of plastic bottles were collected for recycling in 2010, with HDPE milk bottles representing a third of this total, or 93,000 tonnes.

This continued annual rise can be attributed to the growth of kerbside collections, with 21.7 million UK households now having access to a plastic kerbside collection. An estimated 83% of all household plastic bottles are collected for recycling via this route.

Despite the sustained rise in the number of HDPE milk bottles being recycled, an estimated 22,700 tonnes of HDPE milk bottles were still landfilled in 2010. This material is expected to cost £1.8m in landfill costs, and has a potential recyclable sales value of £8m.